IMMC is Re-branded by StudioBasel
The International Museum of Muslim Cultures (IMMC), America’s First Muslim Museum, announces the release of its newly designed brand identity and website by Rissala Design, the Islamic branding arm of StudioBasel.
The museum has developed a new marketing strategy that introduces new branding, innovative community outreach programs, a new mobile responsive dynamic website, freshly designed marketing material, and an impressive list of exhibitions and events.
The new logo embraces a bold Islamic geometric shape with vibrant colors that are derived from the Saharan desert and traditional African motifs and Arabian mosaics.
Key features of the completely new and streamlined website design include safe and easy ticketing and donation options, archiving of exhibits and event information, and an array of resources and activities for young visitors.
“We hope the new site will provide our visitors with instant, easy-to-navigate access and a peer into IMMC’s extensive projects and information. The site reflects the wealth of content that is housed at our ‘brick and mortar’ site in Jackson, Mississippi” said Board Member Mr. Malik Aziz.
“This was an exciting project to work on and we are happy to have a mobile responsive design that has gained the praise of our museum community. The new brand image is clean and sophisticated and will take us into the next chapter of the museums’ development and success” said Lina Ali, senior board member of the Museum.